Cheez Whiz is a brand of processed cheese sauce or spread produced by Kraft Foods. It was developed by a team led by food scientist Edwin Traisman (1915–2007). It was first sold in 1952, and with some changes in formulation continues to be in production today.

Source:
“Cheez Whiz.” Wikipedia, 21 Jan. 2024, en.wikipedia.org/wiki/Cheez_Whiz.